Axle Davids, “Pragmatic Branding: How to Create Brands That Are Simple, Social and Scalable” February 16th 2010, 6:30pm Function 13, 156 Augusta Avenue, Toronto Admission: $10 Agenda 6:30-7:30 Mix & Mingle 7:30-8:30 Presentation: “Pragmatic Branding: How to Create Brands That Are Simple, Social and Scalable” 8:30-9:00 QA 9:00 Post-Event …
Fast Company
Free Billboard Ad To Build a Brand BY FC Expert Blogger Dana Severson Fri Oct 23, 2009 at 11:44 PM I must confess, I really have a soft spot for anyone with a larger-than-average size forehead — myself included. So, when I received an email from a fellow bold forehead …
TechVibes.com
Using Technology to Create Memorable Brands – the Distility Story One of the major buzz words these days in marketing is branding. And one of the questions that marketing professionals ask their clients is, “What is your brand?”. Distility understands this problem, which is why it started Distility Branding. Previously …
Brand Positioning – The Droid Problem
With their “Droid Does” campaign, Motorolla is using the “Repositioning the Competition” strategy, using the iPhone’s entrenched brand status as the way to get sticky in our minds. It is the same strategy used when Avis fought Hertz with their classic ““We’re number two. We try harder” brand strategy. Key …
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