NRX Revitalizes Brand With Toronto Branding Agency Distility

In Branding News by Distility0 Comments

NRX – a global, enterprise-level software provider – approached Distility for a ground-up rebranding, from brand strategy through to new collateral and a fully redesigned website. Though the Toronto-based software provider had become a leader in its industry, NRX was struggling to commit to a clear brand promise, which was preventing it from defining its market position moving into the future. The NRX team came to Distility to refocus their brand strategy and commit to a winning brand  promise, position and personality in just one day.

NRX_Website.006

NRX Case Study Up Now

With a fully refocused brand strategy, NRX was ready for a brand new visual identity, fresh collateral and – of course – a new website. For a full look at the process, check out this case study. It walks through all the steps the NRX team took in the Distility 1day1brand workshop, exploring ideas in the morning and committing to a sharpened brand promise, position, personality and value proposition in the afternoon, which guided the exciting creative work that followed.

For more case studies of Distility 1day1brand alumni, visit our Clients & Case Studies page.