“They called it fluff!” Creating or marketing brands means promoting and demoting ideas everyday. When you’re delivering creative work to a client, they need to see nothing less than concepts you and your team firmly believe in. But sometimes, something happens between that first client meeting and the presentation of …
Fall Reading List: Technology’s Dark Side and Innovating in the Reset
There is no time like autumn for old thinking to fall away to make room for fresh perspectives. This reading list features four of our current favourite big idea books in the technology and business realms. The books on the list are thought-changing books, and, having had the opportunity to …